Privacy Policy

Last updated: March 2026

The short version

We collect only what we need to run ExitScore. We don't use tracking cookies. We don't sell your data. We only share your details with professionals you explicitly choose to connect with.

Who we are

ExitScore is operated by Geosop Ltd, a company registered in England and Wales (company number 11534657). When we say “we”, “us”, or “our” in this policy, we mean Geosop Ltd.

For any questions about this policy or your data, contact us at privacy@exitscore.co.uk.

What we collect and why

WhatWhyLegal basis
Email address (when you sign up for updates)To send you early access or updates about ExitScoreYour consent
Assessment responses (when you complete an ExitScore assessment)To generate your ExitScore report and recommendationsLegitimate interest in providing the service you've requested
Business information you provide (e.g. turnover range, sector, number of employees)To make your assessment results more relevant and accurateLegitimate interest in providing the service you've requested
Basic analytics (page views, device type, country)To understand how people use ExitScore so we can improve itLegitimate interest in improving our service

We don't collect anything beyond what's listed above. We don't scrape your social media, purchase third-party data about you, or build advertising profiles.

Cookies

ExitScore does not use tracking cookies. We don't use Google Analytics, Meta Pixel, or any third-party tracking scripts.

We use Vercel Analytics for basic, anonymous usage statistics. This works without setting any cookies on your device.

If we introduce functional cookies in the future (for example, to keep you logged in during an assessment), we will update this policy and let you know. Any such cookies would be strictly functional — never for advertising or tracking.

Sharing your data with professionals

A core part of ExitScore is connecting business owners with independent professionals (such as financial advisers, solicitors, accountants, and M&A brokers) who can help with the areas where your score is weakest.

We will never share your information with a professional without your explicit, informed consent. Here's how it works:

After you complete an assessment, you may be offered the option to connect with a relevant professional. If you choose to do so, we will share your name, email address, and relevant parts of your assessment with that specific professional. You'll always know exactly who we're connecting you with and what information we're sharing before you confirm.

If you say “no” or “not yet”, we keep your data to ourselves.

How we store your data

Your data is stored securely using industry-standard hosting providers. We don't store payment information — if we charge for anything in the future, payments will be handled by a regulated third-party processor.

We retain your data for as long as your ExitScore account is active or as long as we need it to provide the service. If you ask us to delete your data, we will do so within 30 days.

Your rights

Under UK data protection law (UK GDPR), you have the right to:

  • Accessrequest a copy of the personal data we hold about you.
  • Correctionask us to correct anything that's inaccurate or incomplete.
  • Deletionask us to delete your personal data.
  • Objectionobject to our processing of your data where we rely on legitimate interest.
  • Portabilityrequest your data in a structured, machine-readable format.
  • Withdraw consentwhere we rely on your consent, you can withdraw it at any time.

To exercise any of these rights, email privacy@exitscore.co.uk. We'll respond within 30 days.

If you're not satisfied with how we handle your data, you have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

Third-party services

ServicePurposeData shared
VercelWebsite hosting and anonymous analyticsAnonymous page view data (no personal data)

We'll update this table as we add services. We don't share personal data with any third party for advertising purposes.

Children

ExitScore is designed for business owners and is not intended for anyone under 18. We don't knowingly collect data from children.

Changes to this policy

If we make material changes to this policy, we'll update the “last updated” date at the top and, where possible, notify you by email.